Team Vitality, a French esports organization, has partnered with the blockchain network, Tezos.
Since 2013, Team Vitality has become one of the most influential and successful esports clubs in Europe with many titles and championships under their belt. Over the years, they have partnered with major brands such as Adidas, Corsair, Aldi, and now Tezos.
This multi-year deal between the two organizations will see Tezos as the team’s main technical partner. This partnership will also give fans access to their favorite team through new experiences and increase supporters’ education on blockchains and their benefits.
This is truly a game-changing partnership for Vitality, which feels appropriate given 2022 is set to be the biggest year in our history. The opportunities Tezos can bring to strengthen the relationship between us, and our fans is incredibly exciting, and we’re immensely proud to have Tezos join us on this journey.
Nicolas Maurer, CEO of Team Vitality
Tezos is an energy-efficient and self-upgradable proof of stake blockchain. This is an organization that is trusted and supported by artists, developers, brands, and more to build and engage with a global community. Like Team Vitality, Tezos is no stranger to partnerships. In 2021, they partnered with McLaren Racing and now provide support for their simulation racing division.
This is a significant step forward for Europe’s leading esports team as the blockchain and gaming industries continue to build a fan and player-centric future for esports. The decision from Team Vitality to choose the energy-efficient Tezos blockchain as a technical partner is another signal to the established and growing gaming vertical that low gas fees, forkless upgradability, and ease-of-use are the key factors driving the next wave of adoption for blockchain technologies.
Mason Edwards, Chief of Staff at Tezos Foundation.
With this partnership, Team Vitality will gain access to new revenue streams, in addition to, providing more interactive experiences (and educational opportunities) for their fans.
