The esports media company is putting a spotlight on the world of scholastic esports alongside the fusion of gaming orgs and large clothing brands.
Gamelevate’s editorial team has launched two new content categories aiming to highlight rapidly emerging and trend-setting segments of the gaming world. The site’s collegiate segment focuses on competitive gaming in a scholastic environment, including the expansion of digital sporting scholarship opportunities in the United States and other educational endeavors aiming to incorporate esports into a gamified curriculum.
Gamelevate’s new lifestyle column showcases the latest and greatest innovations in gaming-related fashion, tracking how major traditional clothing brands aim to establish partnerships with esports teams and game developers to establish a foothold in this rapidly growing market segment.
“We always aim to inform about new developments in the gaming space through our consistently expanding multimedia content operations. The emergence of scholastic esports organizations will supercharge the mainstream acceptance of competitive video games as a viable career path. Similarly, the big-name partnerships from the fashion industry also showcase the underappreciated and underrepresented, young yet affluent demographics of gamers,” Gamelevate CEO Mark Besharaty said about this expansion in editorial vision and direction.
The site has since offered detailed coverage on the Esports Fashion Group’s inaugural activities, the partnership between 100 Thieves and Lexus, Microsoft’s involvement with leading national esports associations and more.
Founded in 2020, Gamelevate is a global media company focused on competitive esports. Gamelevate provides in-depth analysis of topics relevant to esports along with up-to-date coverage of live events as they occur.
The site’s curated content is produced by a combination of experienced writers and former semi-pro and professional players, providing detailed information on specific games and game publishers, esports teams and their players, tournament schedules, tournament results and everything else of interest to the broader gaming public.