Dignitas and MIKE AND IKE candy have announced the “MIKE AND IKE Flavor Brawl,” a 1-day Fortnite Invitational featuring some of the top Fortnite players in North America.
MIKE AND IKE have been the exclusive candy partner of Dignitas‘ competitive Fortnite team since July 2022. Through their partnership, they have worked together on activities such as live streams, YouTube content series, and TikToks.
The “MIKE AND IKE® Flavor Brawl” will feature Dignitas’ top Fortnite talent, including Piero “Pgod” Ramierz, Matthew “Mero” Faitel, Lucas “Dukez” Cardenas, and Camron “cam” Dean, as well as top Fortnite competitors from North America.
The online $10,000 event will be held on December 7th, 2022, and will be MIKE AND IKE’s first time headlining a live Fortnite tournament. In addition to the cash prize, MIKE AND IKE will also provide the winning team with a year-long supply of MIKE AND IKE candy and dubbed the MIKE AND IKE VICTORS.
“We are thrilled to take our partnership to the next level by introducing our first tournament with the powerful Dignitas Fortnite team.”
Deb Turoczy, Sr. Manager of Consumer Engagement at Just Born.
“MIKE AND IKE® is excited to continue its growth in the esports space by fostering talent and providing unique content and experiences for streamers,” commented Deb Turoczy, Sr. Manager of Consumer Engagement at Just Born.
In this event, competitors will battle in 33 trios across a 5-game tournament, with Mikonic Moment Replays.
“MIKE AND IKE® has made a splash in the Fortnite ecosystem through its authentic support of the game and our beloved Dignitas talent.”
Michael Prindiville, CEO of New Meta Entertainment, Inc. and Dignit
“Dignitas is proud to expand upon our relationship by launching a Fortnite tournament that adds value both to the competitive community and the game’s fanbase,” said Michael Prindiville, CEO of New Meta Entertainment, Inc. and Dignitas.