North American esports organization Cloud9 has secured a partnership with the blockchain-based game Axie Infinity: Origins.
According to the title’s developer Sky Mavis, the partnership looks to showcase Axie Infinity to a new audience. This includes the creation of a tournament that is designed for Cloud9’s Stratus membership program.
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Starting January 4th, 2023, the STRATUS x Axie Infinity: Origins tournament is available only to the organization’s Stratus members. Winners will receive awards such as Cloud9 merch, free axis (characters), and AXS — the game’s Ethereum token.
In the announcement, Axie Infinity teased that professional Super Smash Bros. Melee player Joseph Manuel’ mang0′ Marquez is participating in the event. Details such as further collaborations between Cloud9 and Axie Infinity have not been disclosed.
Axie Infinity is a popular NFT-based game built on the Ethereum blockchain. The title utilizes a Play-to-Earn (P2E) model where users can earn money by playing games.
Sky Mavis has made many efforts to develop an esports scene within the NFT game. Notably, this included the developer announcing a range of esports grants that totaled $2.4m for tournaments. These grants are being dispersed between Q4 2022 and Q2 2023.
This is not the first time Cloud9 has strengthened its position in the Web3 space this year. Alongside a range of other esports organizations, Cloud9 announced a significant partnership with the blockchain mobile title Guild of Guardians. Moreover, the organization secured a multi-year deal with crypto casino BC.GAME.
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