BLAST.tv is a revolutionary live viewing platform, which will allow fans to customize and elevate the way they watch esports.
Esports viewership has enjoyed impressive growth over the last few years. This rapid growth rate is expected to continue to grow by 8.7 percent to 532 million this year. Interestingly, this number is expected to grow even further to 725 million by 2025.
We have built every aspect of BLAST.tv with our fans in mind and with the end goal of being able to bring esports closer to those who love it mostTom Greene, Chief Growth Officer at BLAST
Streaming Market Competition
Interestingly, Blast is entering a streaming market that is dominated by Twitch. In addition, Facebook and YouTube have also entered this growing market with dedicated services for live streaming. However, Twitch remains the most popular streaming platform by a wide margin.
Statistics from August 2022 show that Twitch has over 3 million people streaming on a monthly basis. These streams were watched by over 15 million viewers. In comparison, YouTube gaming is a distant second with around 700K monthly viewers.
BLAST.tv Advantages
However, BLAST may have an ace up its sleeve. The company has been dedicated to producing major live esports events. One of the most successful Fortnite events produced was the recent Fortnite Invitational 2022 in Raleigh, North Carolina. According to Esports Charts, the event generated a total of 381,915 viewers across Facebook, Twitch, and YouTube. This resulted in more than 3 million hours of watched time.
Significantly, BLAST will be able to use its deep expertise in esports events production to quickly boost its new initiative.
According to the company, BLAST.tv’s live experience is tailored made for the competitive esports audience. Fans will never miss a key moment of the action with the BLAST.tv interactive timeline feature, which catalogs standout highlights to be replayed instantly on the playback timeline.
BLAST.tv Significant Capabilities
The platform has a custom-built video player with 4K capabilities and a moderated live chat feature that will enable fans to connect with a like-minded community, where fans will be able to impact the events unfolding before their eyes through interactive polls.
Tom Greene, Chief Growth Officer at BLAST, said: “At BLAST our aim is to provide next-level entertainment across everything we do. The public launch of BLAST.tv marks an exciting step on that journey. Over the last few years BLAST has been working hard to deliver the best esports entertainment possible, and more recently we’ve been investing in a digital platform that will enhance and supplement these experiences even further.
“We have built every aspect of BLAST.tv with our fans in mind and with the end goal of being able to bring esports closer to those who love it most. Our hope is that fans will enjoy the way we have reimagined the live viewing experience as well as the games, news, and features intended to keep fans engaged outside of the live broadcast.
“We feel BLAST.tv has the potential to be a game-changer for the esports industry and viewer experience. As well as having every minute of the BLAST Premier 2023 season, BLAST.tv will be the official home of the BLAST.tv Major in Paris!”
Consumer Launch
The consumer launch coincides with BLAST Premier’s Fall Final in Copenhagen. It also comes ahead of the World Final in Abu Dhabi and BLAST.tv Major in Paris in May 2023. BLAST.tv will be the home of all BLAST events in the future, where fans can experience these global tournaments like never before.
Outside of the live experience, BLAST.tv will be a one-stop-shop for esports fans. Providing them with the latest player stats, team standings, mini-games, news, and exclusive content and experiences.
BLAST Premier events and the BLAST.tv Paris Major will also be available to watch across BLAST’s global broadcast network, which is shown in 154 territories and in 25 languages.
